This very attractive, blue-glass-clad, 22-story, residential apartment building at 340 East 23rd Street was developed by Victor Homes and completed in 2008.

It is known as Gramercy and has 207 apartments.

The mid-block building was designed by Gerner Kronick + Valcarel, which designed the Post Luminaria apartment building for the Clarett Group at 385 First Avenue on the southwest corner of 23rd Street and First Avenue.

Victor Homes s other projects in the city include the attractive, 7-story, Lumiere at 350 West 53rd Street that was also designed by Gerner Kronick + Valcarcel, Architects, PC., which also designed the Opus apartment building at 2770 Broadway.

Philippe Starck has designed the building's interior and buyers could choose from three "finishing" packages for their apartments: classic, culture or nature. The project's website describes the "classic" package as: "Urban Sophistication. Traditional character and craftsmanship. Polished chrome. Walnut finishes. Limestone. Dark fumed oak. Shades of pale grey."

The "culture" package is described as: "A cool and contemporary urban vibe. Polished chrome. Dark fumed oak. White wood finishes. Romany blue stone. Shades of pale violet."

The "nature" package is described as: "Warm and inviting. Modern lines and natural textures. Satin chrome. White oak. Thassos white stone. Shales of pale green."

The 800-square-foot lobby has an 18-foot-heigh ceiling with "dramatic signature Starck yellow glass elevators, oversized pendant lamps and whimsical furnishings" with white stone walls and floors, and a Venetian mirror fireplace. The building has a 24-hour doorman and refrigerated storage for grocery deliveries.

The building also has a 3,000-square foot lounge on the second floor with a library and a fireplace, screening room, game room and entertaining area with bar.

It also has a 2,000-square foot landscaped outdoor deck with a marble fireplace and a 3,000-square-foot roof deck with cabanas.

On the website is a photo of a woman with orange gloves looking into a mirror and seeing Mr. Starck wearing a beret and orange gloves instead of her own reflection.