The building maintains that it is 70 stories tall and that apartments begin on the 48th floor but like some other mixed-use towers in midtown it tends to use a complex formula for calculating the number of the bottom residential floor, which in this case might be considered by some to be the 39th level.

The project is a development of The Related Companies, which is also the developer of the large, twin-towered mixed-use complex nearby at Columbus Circle that houses the headquarters of Time Warner.

The promotion campaign for this project, which is clad in polished gray granite and dark reflective glass, had a very impressive abstract logo and emphasized the stunning views of Central Park from its upper floors. The building is surrounded by several other fairly tall buildings such as Symphony House across the street and the Mutual of New York office building across Broadway. A cluster of very tall towers are near Carnegie Hall on 56th Street on the east side of Seventh Avenue and in late 2001 the Hearst Company announced that it had commissioned Sir Norman Foster to erect a major office building over its Art Deco-style, low-rise building on the southwest corner of Eighth Avenue and 57th Street.

The theater district is a few blocks to the south and Lincoln Center for the Performing Arts is several blocks to the north and west.

There is excellent public transportation and good local shopping in this area.

Since its construction, numerous new projects were launched on Eighth Avenue that were dramatically changing the avenue’s once rather seedy character.