This very large conversion and rebuilding of a former warehouse building that was mostly windowless was embroiled in considerable controversy with the local community not over its size, but over its retail space. Some local residents were concerned that a large toy store planned for much of the space might create too much "traffic."

The controversy was resolved and the attractive red-brick-with-white-trim building opened, with many large windows, as a condominum in 1994.

The 24-story building, which is considerably more appealing than the former dark warehouse, has 101 apartments, most with fairly high ceilings. The building’s tower is set back from a mid-rise wing on the avenue. The building has a 4,000-square-foot recreational terrace on the 18th floor and a smaller sundeck on the third floor.

The area is one of the most attractive sections on Third Avenue as several sidewalk cafes and attractive restaurants are in the immediate vicinity as are other good-looking high-rise luxury apartment towers.

Cross-town buses run on 79th Street and a local subway station is at 77th Street and Lexington Avenue, the location of Lenox Hill Hospital.