Howard Hanna NYC
Founded in 2008, Elegran is a New York City brokerage built around a technology-enabled approach to residential sales. Headquartered in Midtown Manhattan, the firm developed a reputation for data-driven marketing and proprietary digital tools supporting its agents and clients. In 2025, Elegran was acquired by Howard Hanna Real Estate Services and rebranded as Howard Hanna | Elegran, expanding its national backing while maintaining its New York focus. The brokerage has historically leaned toward luxury and new development representation, emphasizing analytics and targeted outreach in competitive markets. With founder-led roots and a strategic acquisition strengthening its platform, the firm blends boutique positioning with the support of a larger real estate organization.
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