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A Closer Look at 35 North Moore Street's $28M Penthouse Listing, Once Owned by Former Nets Star Deron Williams

Penthouse AC, The Merchant's House at 35 North Moore Street in Tribeca. Image via Douglas Elliman. Penthouse AC, The Merchant's House at 35 North Moore Street in Tribeca. Image via Douglas Elliman.
An awe-inspiring and decadent penthouse at The Merchant’s House in trendy Tribeca is currently for sale. The penthouse, or #PHAC, is located at 35 North Moore Street on one of Tribeca's most fabled and coveted streets. Built in 1905 and fully renovated, the Romanesque Merchant’s House is an 8-story boutique loft condominium with a private garage and 23 residential lofts encompassing 32,000 square feet of retail space in four landmarked Tribeca warehouses and factory buildings. The apartment is currently for sale for $28 million, and is also available as a $60,000-a-month rental. The listing is courtesy of Douglas Elliman.
The impressive duplex is comprised of over 6,800 square feet with an additional 3,000 square feet devoted to private outdoor gardens. It also contains two garage spaces. To create this very large loft, two penthouses were combined to create PHAC, which resulted in the unit having two wings, one northern, one southern. The design allowed the former owner separate areas for formal and casual living and entertainment.

In this article:

The Merchant's House, 31-37 North Moore Street
The Merchant's House, 31-37 North Moore Street Tribeca
Penthouse Living Room, Manhattan penthouse apartments, Tribeca condos Grand Living Area. Image via Douglas Elliman.
35 North Moore Street, comprised of six bedrooms and six and a half bathrooms, has an ambiance of incomparable elegance. While it is massive and has soaring ceilings, the space feels intimate due to multiple seating areas throughout, built-ins, custom millwork for detail, and comfortable nooks. The penthouse has coffered ceilings throughout, a climate-controlled wine room, generous-sized bedrooms and a custom master walk-in closet with storage. The north wing, designed to be more formal than the south wing, includes a continuous skylight overhead, a 17’ ceiling sky-lit great room with floor-to-ceiling windows, as well as sliding glass doors that lead to the outdoor space.
Penthouse Floorplan, 35 North Moore Penthouse, Tribeca Penthouse Floorplan Floorplans via Douglas Elliman.
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Because the terrace is fully-furnished with impeccable style and includes a tranquil fireplace, comfortable seating areas, a BBQ and a dog house, the space feels like a natural extension of the indoors, especially due to the floor-to-ceiling windows that bring the outside in. There’s even a Japanese garden on the roof deck, which makes the area serene and airy. The southern wing, designed to be more casual, is all about comfort. There’s an inviting living room to hang around, and a media room with an 80” television and 10’ screen. The entire home is equipped with a Control 4 automation system for lighting, AV and security, as well as Wi-Fi, satellite TV and closed-circuit security cameras.
Penthouse Terrace, Tribeca Views, Huge Outdoor Terrace, Penthouse Outdoor Seating Area Private Outdoor Terraces. Images via Douglas Elliman.
Penthouse Terrace, Tribeca Views, Huge Outdoor Terrace, Penthouse Outdoor Seating Area
The Tribeca area, known for its large lofts in industrial buildings, has the best restaurants in Manhattan and is home to many celebrities, including Robert DeNiro. In fact, The Merchant’s House penthouse used to be owned by former Nets guard Deron Williams, who bought the apartment for $15.8 million in 2013. In addition, the singer Adele rented the penthouse for almost three weeks during her New York City tour.
 
 
 
 
Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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Merchant's House, 35 North Moore Street
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35 North Moore Street, PHAC, has a monthly maintenance of $3,400 and a monthly real estate tax of $7,800. The estimated monthly mortgage, based on a down payment of $5,600,000, or 20% of the purchase price with a 30-year fixed mortgage at 4.75%, is $116,849. According to CityRealty data, the median price per square foot for current Tribeca condo listings is $2,291.

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