Rockrose
Founded in 1970 by Henry Elghanayan, Rockrose is a Manhattan-based developer and property manager specializing in high-end residential and mixed-use projects. Over five decades it has completed roughly 70 developments totaling more than 21 million square feet of space – including about 15,000 apartment units. Rockrose's rental portfolio spans New York City neighborhoods from Manhattan's West Village, Midtown and Battery Park City to Brooklyn's Fort Greene and Queens' Long Island City, covering both modern high-rise towers and renovated historic loft buildings. Many of these residences offer upscale amenities such as fitness centers, resident lounges, rooftop decks and 24-hour concierge service, catering to discerning urban renters.
In addition to apartments, Rockrose has built major office and retail properties in New York and Washington, D.C. For example, The Archive at 666 Greenwich Street is a landmark Romanesque Revival apartment building in the West Village that the company restored with its signature high ceilings and a landscaped rooftop deck. The company emphasizes long-term value and thoughtful design, aiming to create lasting community-oriented developments. This means renters in a Rockrose building can expect distinctive architecture, quality finishes, and amenity-rich living spaces designed for modern urban lifestyle.
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14
Rental Buildings
Under Management -
2
Active Listings
For Rent $4,500 - $8,450
Locations
Available Apartments
Rental Buildings
Managed by Rockrose
Recent Rental News & Offers
What People Are Saying
About Rockrose and Their Properties
Midwest Court, 410 West 53rd Street
This "well-maintained" residential tower offers "spacious apartments" with "prompt maintenance service" and "exceptionally helpful" building staff. The "clean" building features a "beautiful roof deck," basic gym and "reliable laundry facilities," though some find it "pricey for the amenities offered." While the "friendly doormen" and "quick-response maintenance team" earn consistent praise, the "challenging leasing office" draws criticism. A "central location" comes with typical urban noise, while the "recently renovated lobby" adds modern appeal. "Reasonable" starting rents tend to see "significant increases" at renewal.
Tribeca Pointe, 41 River Terrace
This "waterfront wonder" offers "breathtaking river views" and a "prime location" bridging Battery Park City and Tribeca. Residents praise the "efficient" staff and "well-laid out" apartments, though some note "steep prices" for the privilege. The building delivers "best of both worlds" with "Tribeca excitement" and "Battery Park serenity" just steps away. While the "simple gym" and basic amenities won't "wow," the "spectacular vistas" and "responsive service" keep residents content. Currently undergoing renovations to "modernize units," though construction noise is "not for light sleepers."
100 Jane Street
This "pristine" West Village residence on "charming" Jane Street offers "immaculate" apartments with "spotless" maintenance in a "prime location" near Hudson River Park. While the "dedicated" building staff keeps things "running perfectly," some cite "mixed experiences" with management. Residents praise the building's "quiet street" setting and "thorough cleaning protocols," though units command "premium prices" for the "wonderful NYC experience."
The Archive, 666 Greenwich Street
This "grand dame" of West Village rentals offers "soaring 18-foot ceilings" and "spacious loft-style living" in a "historic architectural gem." Residents praise the "prime location" and "comprehensive amenities" including an on-site grocery store, gym, dry cleaner, and "stunning roof deck." While the "helpful doormen" and "convenient services" earn high marks, some note it's "worn around the edges" and "pricey." The building's "dog-friendly atmosphere" is either a plus or minus depending on perspective, but the "quiet West Village location" and "proximity to Hudson River" make it a "coveted address" for those who can afford it.
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