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Orange Management Inc., of which Andrew Bradfield is a principal, has started demolition of a two-story building at 123 Third Avenue on the southeast corner at 14th Street where it plans to erect an 18-story condominium apartment building.

Perkins Eastman is the architect.

The building will have 45 apartments.

The building is across the avenue from the recently completed, 21-story 110 Third Avenue apartment building on the former site of the historic Variety Arts Theater between 13th and 14th Streets.

Orange Management is also developing the 12-story apartment building at 22 Renwick Street between Greenwich and Hudson Streets that has been designed by Philip Johnson Alan Ritchie and Garrett Gourlay.

The property, which also has an address of 200-204 West 14th Street, was acquired earlier this year for about $17.5 million from Danrose LLC and 123 Third Avenue Realty LLC.

A rendering, shown at the right, of part of the tower's facade on the developer's website indicate that it will have a sleek facade with horizontal banding and small protrusions.

The site is close to Union Square Park and excellent public transportation.
Architecture Critic Carter Horsley Since 1997, Carter B. Horsley has been the editorial director of CityRealty. He began his journalistic career at The New York Times in 1961 where he spent 26 years as a reporter specializing in real estate & architectural news. In 1987, he became the architecture critic and real estate editor of The New York Post.