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Construction giant Lend Lease, who is working on some of the city's tallest residential towers such as 53W53 and 432 Park Avenue, has published the first full rendering of their soaring 52-story, 728-foot condo-tower slated for 281 Fifth Avenue. Lend Lease is co-developing the project with Victor Group, who purchased the three-lot-wide site at the corner of Fifth Avenue and 29th Street for $99 million in 2014. Victor tapped Lend Lease to handle the construction of the tower, and talks eventually progressed to having the international firm take an ownership stake in the project.
Detail Rendering of the facade

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277 Fifth Avenue
277 Fifth Avenue Flatiron/Union Square
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The 260,000 square foot building will contain a commercial retail base and 130 high-end residences that will offer captivating views over Madison Square Park and beyond. A detailed rendering of its pin-striped facade was released earlier this year, giving us a close-up look at a unit's double-height spaces and a cut-out section that would serve as a landscaped terrace. Since the first renderings were unveiled several years ago, the tower has been simplified, shortened, and has increase in girth. Perhaps as a reaction to the slowing number of super high-end sales, the building's form is now a simple box with vertical piers and separating floor-to ceiling sections of glass.
The site located at the southeast corner of Fifth Avenue and 29th Street
Site excavation underway
Demolition of the three modest-sized buildings at the site is complete, and construction crews have been busy excavating the foundation. In early July, a construction accident occurred when a man was hit by a loose panel of plywood. Work is back in full swing since the incident, and the tower is slated for completion in 2018.
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