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Anagram Turtle Bay (Williams New York) Anagram Turtle Bay (Williams New York)

By virtue of its corner location, 23-story height and nearly floor-to-ceiling windows, residents of Anagram Turtle Bay at 300 East 50th Street can expect abundant natural light. But as co-developers Global Holdings and MAG Partners just announced, the "Residences From The Top," a collection of 46 apartments on its uppermost floors take the building's upscale environment one step further.

The limited collection of rental residences features elevated ceiling heights and oversized windows that augment the homes' sweeping Manhattan skyline and East River views. Other highlights include white oak-style flooring, keyless entry, programmable climate control, and in-unit Bosch washers and dryers.

The first availabilities in "Residences From The Top" start at $7,075/month for one-bedrooms, $12,147/month for two-bedrooms, and $16,771/month for three bedrooms. All prices are net effective to reflect half a month's free rent on a 12-month lease.

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Anagram Columbus Circle, 1 West 60th Street
Anagram Columbus Circle, 1 West 60th Street Lincoln Center
Anagram New York, Anagram Turtle Bay (Williams New York)
Anagram Turtle Bay, Turtle Bay apartments Dining area
Turtle Bay apartments for rent Open kitchen
Luxury NYC apartments for rent Primary bedroom

"'Residences From The Top' is an elevated living experience defined by extraordinary light, air, and panoramic views that shape and enrich every interior moment" - MaryAnne Gilmartin, Founder and CEO, MAG Partners

NYC rentals with private terraces Terrace overlooking Midtown views
"Residences From The Top" includes "The Terrace Collection," six units with private outdoor space. One of them has already pre-leased for $21,000/month. This comes less than a year after a June 2025 interview with CityRealty where Ms. Gilmartin said the newly launched Anagram Turtle Bay was seeing many inquiries about three-beds from families. This building comes on the heels of MAG Partners' successful Ruby in Chelsea and launched leasing the same day as Mabel, a Passive House-certified, MAG Partners-helmed building in Chelsea.
300-East-55th Street Exterior photos of Anagram Turtle Bay | Credit: BKSK Architects | https://bkskarch.com/work/300-east-50th-street/

Anagram Turtle Bay opened in spring 2025 at the southeast corner of Second Avenue and East 50th Street, moments from the United Nations, Grand Central Terminal, and Fortune 500 headquarters such as JP Morgan. Designed by BKSK Architects, its hand-laid facade and well-articulated massing is meant to bridge the atmospheres of Midtown East and Turtle Bay with a contemporary interpretation of historic brick detailing found in nearby landmarks.

 

Typical corner residence at Anagram Turtle Bay

Like all apartments at Anagram Turtle Bay, Residences from the Top feature designer kitchens with custom cabinetry, quartz countertops, and premium integrated Bosch appliances, including induction cooktops. Bedrooms and sleeping areas come with integrated blackout shades, and primary baths boast mosaic tile accent shower walls and custom quartz-topped vanities.

NYC rental with courtyard The Garden
Garden Study residential amenity Residents' lounge
Garden library and media lounge
Fitness center Fitness center
NYC rental with roof terrace Common roof deck with views over Turtle Bay to the East River
Amenities at Anagram Turtle Bay were designed to foster a strong indoor/outdoor connection. Residents arrive via a landscaped marquee entry to an attended lobby with green wall. The Garden Study coworking lounge, The Garden Library media lounge with fireplace, and the Garden Lounge recreation room with apertivo bar and caffeine station all overlook a landscaped garden with outdoor seating areas. The rooftop terrace features a grilling station, a dining area, sun loungers, and panoramic skyline and East River views. Additional amenities include secure bike storage and a Fitness Lab with separate sections for cardio and strength, yoga and movement, and cross-training.
Anagram Turtle Bay represents the fourth building in Global Holdings' Anagram collection. Josh Feder, Senior Vice President/Head of Investments at Global Holdings, notes that Anagram Columbus Circle achieved a full lease-out in less than a year, and that momentum was strong in Turtle Bay. "Residences from the Top" debuted shortly after construction topped out on Anagram Gowanus, the brand's fifth property and first project located outside of Manhattan.
Common roof deck with views towards Midtown East
Mr. Feder said in a statement, "Renters have consistently responded to Anagram’s distinct, hospitality-driven living experience." That is certainly the case at Anagram Turtle Bay, where a 24/7 concierge and events staff are on hand to greet residents, see to their needs, and offer a special roster of residents-only programming. Moreover, the ground floor of the building will be home to Serafina Mare, a seafood-focused spinoff of the popular Italian restaurant. Residents of Anagram Turtle Bay will enjoy perks like room service and a special menu.
Serafina Mare is estimated to open in fall 2026. In the meantime, Anagram Turtle Bay is located in close proximity to fine dining in Midtown East. It is also located in close proximity to offices like the new JPMorgan Chase tower, the United Nations Headquarters, the East River Esplanade, gourmet markets like Whole Foods and Trader Joe's, the 6 train at 51st Street, and Grand Central Terminal. Ms. Gilmartin described this central location as a "15-minute city concept."
Serafina Mare is estimated to open at the base of the building in fall 2026

Anagram Turtle Bay Leasing

Anagram Turtle Bay Leasing
Anagram Turtle Bay
300 East 50th Street
New York, NY 10022
(212) 653-XXXX
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